Fractional Marketing Operations Partner
CRM, lead capture, follow-up automation, marketing workflows, integrations, and reporting. Work directly with me to connect the pieces and keep them running.
Hands-on execution. Agreed priorities. Ongoing attention.
I work across these connections, from the first form to the ongoing workflow.
Forms · lead routing · inquiry context
CRM · routing · follow-up
Tracking · reporting · improvements
Where I help
You have goals to move toward and tools to work with. I bring the technical execution and ongoing operations to help those tools serve your team.
Build and maintain the steps behind your marketing, with clear handoffs, agreed responsibilities, and a practical way to track the work.
Connect inquiries to the right destination, preserve useful context, and make the next action clear.
Organize contacts, stages, and handoffs so your team can see where leads stand and what needs attention.
Set up practical confirmations, reminders, and follow-up workflows, then check that they keep working.
Connect the tools you already use, reduce repeated data entry, and troubleshoot the gaps between systems.
Set up useful tracking and reporting so you can understand activity, spot problems, and choose the next improvement.
Relevant work
Products I build and operate: customer onboarding, automated communication, connected workflows, and reporting. They show the hands-on systems experience I bring to marketing operations.
Next.js · Marketplace
Connected provider onboarding, listing management, sponsorship billing, and lifecycle email. Account and subscription events drive listing status and customer communication, keeping the workflow connected from signup through paid placement.
Next.js · Data automation
Built director submission and claim workflows with notification and receipt emails, plus registration-link tracking and reporting. Automated data refreshes keep event listings current and preserve change history for ongoing operations.
Next.js · SaaS
Connected audit processing, saved reports, subscription events, and customer notifications. Background workflows handle recurring checks and report-ready emails.
Working together
This is a recurring engagement for a defined share of my time and attention. We agree on priorities, capacity, and communication before work begins.
We review your current systems, the friction your team is facing, and what needs to work better. Together, we define the first priorities and the capacity to address them.
I do the hands-on work, test the changes, and document what your team needs to know. Within our agreed scope, I move work forward proactively and flag decisions that need your input.
We review progress, address issues, and adjust the next priorities. You have a clear view of what changed, what is in progress, and what comes next.
I own the hands-on work we agree to. You retain ownership of overall marketing strategy, budgets, and people management. Requests are prioritized within our agreed capacity; additional work is scoped before it begins.
Who you work with
I'm Josh Winningham, a full-stack product developer and the founder of Scale Visibility. My background includes 16+ years operating remote digital businesses. Today I build and maintain the software behind real workflows.
At Cleaning Business Academy, I built and operated an educational digital business, grew its email audience, sold an online course, and handled customer support, refunds, and ongoing customer communication.
That experience sits alongside the technical work shown here: capturing inquiries, connecting systems, and building reporting. I understand the ongoing work around a customer relationship and bring that perspective to the systems I build and run.
For development work on the site or product itself, start with the web and product developer role. If your needs span both, we agree on responsibilities and capacity together, with overlapping work counted once. If you only need AI visibility fixed on the site you have, the $49 audit is the faster door.
Questions
Tell me where your business needs ongoing help with lead capture, follow-up, connected systems, or reporting. We'll discuss your priorities, the hands-on work you need, and a clear scope for ongoing support.
Talk about your systemsYou'll be talking directly with Josh. Prefer email? hello@scalevisibility.com